Intangible Asset & Intellectual Property Valuation Experience
- Sanli Pastore & Hill
- Sep 5, 2025
- 2 min read
Brand Names / Goodwill / Patents / Royalty Streams / Leasehold Bonus Value / Formulas & Recipes / Ideas & Concepts / Intangible Rights / Covenants-not-to Compete / Inventions
Arco
Toyota
Subaru
Honda
Chrysler
Chevrolet
Suzuki
Mazda
BMW
Ford
Home Safeguard Industries
L.A. Athletic Club
West Pico Foods
Leeds Rehearsal Studio
Neiman Reed Lumber
World Oil Marketing Co.
Live Media Events
Marina City Club Assoc.
Hollywood Sporting Goods
Whittwood Mall
World Oil Marketing Co.
Live Media Events
Marina City Club Assoc.
Hollywood Sporting
Goods
Whittwood Mall
Chief Auto Parts
Standard Brands Paint
LGS Reports, Inc.
Continental Currency
Hikari Pearl Co.
Kragen Auto Parts
Da Vinci Dental Studios,Inc.
Baskin Robbins
Key-Bak
Skyview Drive-In Theatre
Senior Media, Inc.
Stellar Winery (Napa)
24-7. Com
McLane Manufacturing
CytRx Corporation
J.J. Newberrry’s
Pizza Hut
Moutain View Cemetery
Bank of Los Angeles
Como Sports
Johnny Depp
Dean Witter Reynolds
Avis Rent-A-Car
Toys R’ US
El Pollo Loco
San Diego Gas & Electric
Parking Company of America
R & D Laboratories
Musical Chairs Tickets
RV Communities
Hollywood Ribbon
West Coast
Smith Hemion/Michael & Janet Jackson
Energy Labs
Cheesecake Factory
Wells Fargo Bank
Iron Mountain
Kosmont Survey
Reference Clothing
Riverton Steel
Surf Channel
Chanterelle Restaurant
American Paper Recycling
Bugle Boy
American Cruiser, Inc. Lockheed
Normandie Casino
Hollandia Farms
PG & E
Kentucky Fried Chicken
Newport Dental Plan
Royal Household Products
Westrim
Insync Media, Inc.
Helicopter Technology Co.
Nickey Petroleum Co.
Leon Max, Inc./Max Studio
Union Oil
Mobil Oil Corp.
Hollywood Sporting Goods
Pacific Business Systems, Inc.
Pic ‘N Save
Fast Frame
EZ 8 Motels
Pacific Bell
Maytag
Days Inn
Budget Rent-A-Car
Winchell’s Donuts
Enterprise Rent-a-Car
Boston Market
Color Tile
Radio Shack
Terry Lumber
Oscar de La Hoya
Sears Roebuck & Co.
Sisley Restaurant
Kix Software
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Very insightful post on intangible asset and IP valuation. These case examples highlight just how broad the spectrum of intellectual property can be. I recently shared thoughts on business valuation and asset management strategies here — it may complement this topic well.